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Bartolomeo Rafael Bialas, Ph.D. is an international expert in brand strategy, consumer neuropsychology, and strategic thinking. He is the author of Strategic Brand Management in Politics and Business and co-author of Brand Orientation: How to Manage Wisely, Drive Profitability, and Improve Revenue Growth. He has consulted for and worked with business and government organizations including MGM Grand Las Vegas, Wynn Las Vegas, Rivers Casino, Aldec, White Square Gallery, ING Group, RDG Advertising, AMCHAM, AGEXPORT, ¡Yaestá!, Grupo PDC, and Romero Pineda. He is a keynote speaker known for his dynamic delivery, engaging storytelling, and impactful messages. He is also a political consultant who has developed strategies for candidates running for public office. He has served as a visiting professor at universities around the world, including in the United States, United Kingdom, Portugal, Poland, Hungary, Croatia, Lithuania, Latvia, Slovakia, Belize, Guatemala, El Salvador, Argentina, Aruba, and Mauritius.